Use anything on this page to reference PrivacyNotes in articles, videos, directories, and app round-ups. Every file downloads individually, SVG for scale, PNG for convenience, all on transparent backgrounds.
Lockup
The default way to show the brand. Pick by background: the icon never changes, only the wordmark adapts. There is no one-color version, because flattening the mark loses the corner fold; on a photo or a colored background, put the logo on a solid light or dark panel instead.
Icon
For avatars, favicons, app tiles, and anywhere below minimum lockup size. One file, and it holds up on light and dark alike.
Wordmark
The two-tone rule: "Privacy" is always blue, Brand Blue on light and Fold Blue on dark. "Notes" is always ink, near-black on light and white on dark. One word, never inverted, never two-toned in running text.
Clearspace & minimum sizes
X is the corner fold, about one third of the icon's height. Keep at least 1X clear on every side. For the wordmark alone, X is one third of its height.
icon minimum, 16 pxlockup minimum, 22 px tall / 120 px wideColor
Five colors, no exceptions in logo files. CMYK values are uncalibrated reference conversions.
#1E40AFRGB 30 64 175CMYK 83 63 0 31icon body, "Privacy" on light#4F6BD5RGB 79 107 213CMYK 63 50 0 16corner fold, "Privacy" on dark#10B981RGB 16 185 129CMYK 91 0 30 27check badge only#0A0A0ARGB 10 10 10CMYK 0 0 0 96"Notes" on light#FFFFFFRGB 255 255 255CMYK 0 0 0 0"Notes" on dark, lock, checkTypography
Wordmark: Inter Bold (700), tracking -2%, shipped as outlines, so you never need the font installed to use the files. Product and site: the native system font stack. For collateral, Inter 400-800 (free, SIL Open Font License).
Name & descriptions
Always PrivacyNotes: one word, capital P, capital N, with "Privacy" in the accent color wherever the medium allows it. The domain is written the same way, PrivacyNotes.app, everywhere except inside an actual URL. Never "Privacy Notes", "Privacynotes", or "PN". The App Store listing name "PrivacyNotes - Zero Knowledge" is a store-name workaround, not the brand.
The end-to-end encrypted home for your notes, tasks, files, and journal.
An end-to-end encrypted workspace for notes, tasks, files, and journal. A 12-word key only you hold. No trackers, no ads.
Your notes, encrypted on your device before they ever leave it. A 12-word key only you hold, so not even we can read them. No trackers, no ads, free to start.
PrivacyNotes is an end-to-end encrypted workspace for your notes, tasks, files, and journal. Every note is encrypted on your device before it syncs, and the only key is a 12-word recovery phrase that never leaves your hands. Lifetime Labs stores ciphertext, nothing else: no trackers, no ads, no telemetry. PrivacyNotes runs on the web and as native apps and follows an open-core model with its cryptography published for review. The free tier is free forever; Pro is a one-time purchase.
Fact sheet
Usage
Do
- Use the files exactly as provided; prefer SVG
- On photos or colored backgrounds, put the logo on a solid light or dark panel
- Icon alone when space is below lockup minimums
- Keep 1X (the fold) clearspace on all sides
Don't
- Recolor, stretch, rotate, or add effects and shadows
- Re-set the wordmark in another font, or two-tone running text
- Flatten the mark to one color, or drop it straight onto a busy image
- Add a beta pill or any extra container; imply endorsement or partnership
don't stretch
don't recolor
don't invert the two-tone split
PrivacyNotes and the document-lock mark are trademarks of Lifetime Labs LLC. The assets on this page may be used to reference PrivacyNotes; they may not be used to imply endorsement.